Brand / Product Design

Melbourne-based independent designer crafting brands and scalable products with startups and tech teams.

“AI builds for data. I design for people.”

Hey, I’m Zion, a solopreneur, creative director and product designer based in Melbourne, Australia.


After 20 years with award-winning agencies and tech startups, I now partner with startup teams and tech companies to shape brands and scalable digital products.


Whether working as your designer or leading a team of specialists, my focus is the same: building thoughtful, human-centred design through close collaboration.


Every great partnership starts with a conversation. I’m always up for a chat about your projects. Let’s connect.

Awards

Winner

AGDA Awards

Winner

AGDA Awards

Winner

Best Design Awards

Winner

Best Design Awards

Winner

Sydney Design Awards

Winner

Sydney Design Awards

Finalist

AGDA Awards

Finalist

AGDA Awards

My Approach

Direct Design Partnership

As your design partner, I work alongside you to deliver consistent, agency-level design and strategy to help you grow.

Strategic Brand Foundations

I don’t just design logos; I build brand systems that scale. From initial discovery to pitch-ready decks, I ensure your brand identity aligns with your vision.

User-First Product Design

I transform complex tech into intuitive, human-centric experiences with high level visual systems designed to resonate with your audience.

My Services

Branding

UX Strategy

Web & Mobile App UI

Design Systems

Pitch Decks

2D & 3D Illustrations

Art Direction

Selected Clients

From pre-seed founders to Series C startups, I partner with teams to solve design challenges for their brands and products. Here are a few of my favourites:

Let's Talk

Every great partnership starts with a conversation. Whether it’s a product redesign or a compelling pitch deck for raising your next round, I'm always up for a chat to hear what you're working on.